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SGMA Super Show focuses on Innovation
2003.01.21
By Atomica Sports Marketing staff
Las Vegas, Nevada – The Super Show® / World of Sports Innovation kicked off yesterday, with many of the world’s top sport companies in attendance. Although the participation of the Super show has been declining over the years, the Super Show was not short of enthusiasm and optimism.
The highlight of the show was the World of Sports Innovation, which showcased the newest innovations in the sport industry. See below for a brief description.
World of Sports Innovation
Part theme park, part interactive retail and part fashion show, the World of Sports Innovation is a 150,000+ sq. ft. showplace with more than 2,000 of the newest, the hottest, the most innovative sports & team equipment, fitness, licensing, sports apparel & footwear products, as well as products from 100s of other specialty sports categories.
Visit their website at www.thesupershow.com for more information.
SGMA International, owner of The Super Show®, is the global business trade association of manufacturers, retailers and marketers in the sports products industry. SGMA International fosters industry growth and advances members' interests through market research, communications, public policy, sports promotion, and international business development programs.
Media Department
media@atomicasports.com
604.683.8288
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© 2003 Atomica Sports Marketing, Inc. All rights reserved. All trademarks and copyright remain the property of their respective owners.
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