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Sports marketer says getting fans back to NHL not going to be easy
2005.02.20
Sports marketer says getting fans back to NHL not going to be easy
Broadcast News
Sunday, February 20, 2005
A Vancouver sports marketer says the NHL is going to have a lot of fences to mend with fans if and when play resumes.
Yesterday's NHL talks bombed and the season has flat-lined once again.
Tatsuya Nakagawa of Atomica Sports Marketing says hockey has been an easy sell in Canada but many fans are fed up with the endless back-and-forth negotiations.
Nakagawa says getting American fans to tune-in again will be even more difficult -- if not impossible.
(Canada.com site) |
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© 2003 Atomica Sports Marketing, Inc. All rights reserved. All trademarks and copyright remain the property of their respective owners.
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